‘FireBell’: PR Social Media Crisis Simulator

Intriguing! World’s largest PR firm Weber Shandwick releases social media PR crisis simulator: FireBell. Now, PR pros can tackle real-world social media fires in a sim that mirrors Facebook, Twitter and others.

And why not? Simulators have long been a effective training tool for pilots and the military, why not to put our public relations fires on social media?

Image courtesy U.S. Army

‘FireBell’ Press Release: http://ow.ly/3cHya

About Ron Casalotti
I am part of that lucky generation that started out when watching TV meant choosing from three networks, three independents and PBS. Now, I work in new media for businesses and organizations - but these thoughts are my own.

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