Why Press Release headlines should be no longer than 70 chars

Why Press Release headlines should be no more than 70 characters. They’re content meant for the end-user #PR http://ow.ly/38Q1L

Cruise control? Carnival’s done a lot right, but not all

Cruise control? Carnival’s done a lot right , PR-wise, but could have done better. Used social media well, but mixed messages on Facebook page; official messaging on website should’ve taken same approach as their blog. More challenges to come http://ow.ly/38OPA @markraganceo

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