PR Social Media Problems: A common-sense 4-step approach

A common-sense 4-step approach to handling social media PR problems: Focus; Observe; Understand: Respond http://ow.ly/355J7

About Ron Casalotti
I am part of that lucky generation that started out when watching TV meant choosing from three networks, three independents and PBS. Now, I work in new (social) media for businesses and organizations - but these thoughts are my own.

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