Twitter’s Mission Statement (Finally!)

The mission statement is an important part of any business. It signals to those outside the company, and just as importantly to internal stakeholders as well, what you’re all about and where you’re headed.

Four years and nine months after its debut, and a new business-oriented CEO (Dick Costolo) in place, Twitter has decided on its own:

“We want to instantly connect people everywhere to what’s most important to them.”

Simple, direct and most importantly public.

Source: Mashable (of course) http://ow.ly/3BVDu

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